Newsletter #34

Hey insider!

In today’s issue:

• 🔗 READS – Gmail’s subscription center, AI-generated emails, overlooked Klaviyo features, and email filtering insights.

• 🔥 FEATURED – AI x CRM: A Practical Look at What’s Out There

• ⚡ QUIZ – How does AI help improve deliverability?

• 👀 ICYMI – CRM managers feeling undervalued, drop-off strategy, and team empowerment with automation.

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🔗 READS
What to Read This Week

• Google’s Email Filtering: A Deep Dive into Authentication, Reputation, and Suspicious Content [LinkedIn]

• 10 overlooked Klaviyo features [Magnet Monsters]

• Generate high-performing emails with nothing but AI [LinkedIn]

• Gmail launched their subscription center [LinkedIn]

👀 ICYMI
Community Highlights You Missed

• Podcast Episode #9 Tom Burrell I Why do CRM managers feel undervalued and how to fix it? [Spotify I Apple I Others]

• Stop Obsessing Over Abandoned Carts — Look at Drop-Offs Instead [INSIDE CRM]

• Podcast Episode #8 Milica Markovic | Team Empowerment | Google Sheet Automation | Asset Farm Management [Spotify I Apple I Others]

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🔥 FEATURED
#AI x CRM: A Practical Look at What’s Out There

AI is already shaping how we segment, send, and optimise. I took a deep dive into 5 popular CRM tools to see what AI features are available today. The result? A clear, practical overview to check which use cases you are already covering and which one you are missing.

🛠️ AI already helps you:

• Build smarter segments based on outcomes

• Personalise journeys and content in real time

• Predict churn, purchases, and LTV without a data science team

👇 See the full breakdown (tables to skim fast):

⚡ QUIZ
What’s Your Answer?

Thanks for reading! Glad to have you with us!

Cheers,

Jessica